Performance-based SEO agency in Copenhagen
Level up your SEO – and attract traffic that converts
No more traffic from irrelevant keywords. We ensure that your business is visible on keywords that generate real traffic throughout your marketing funnel. Traffic that actually converts and grows your business.
Versano is a full-service marketing agency located in the heart of Copenhagen. With 10+ years of SEO experience, we know how to use SEO to build a rock-solid backbone for any business's digital presence.
See our SEO cases (5/5 on Trustpilot)
Targeted SEO: Get more traffic that actually converts
SEO is the backbone of any business's digital presence. Without a good SEO strategy, you could potentially miss out on a lot of low-hanging fruit in the search universe.
- Focus on keywords that create real value
- Fair prices and no bullsh**
- No salespeople or commitments
SEO that delivers results
We don't measure traffic and keywords, but real value and conversions.
– Leads and sales. These are the KPIs we aim for our with our customers and partners when we work with SEO. We measure our success according to your company's growth – not views and clicks. We're only satisfied when your revenue increases.
200
Goldschmidt Ejendomme grew its con.rate by 34% and rented out +200 apartments.
-48
Norva24, the largest sludge extraction company in the Nordics, reduced their CPA by 48%.
28
Byggefakta Denmark grew the number of leads by 28% via push and pull initiatives.
185
Robell increased their ROAS by 175% and achieved a +6X return on investment. Google Ads.
70
Snevagten, Denmark's largest snow removal company, optimised their con.rate. with the 70%
98
NBS Nordic grew the number of leads by 98% in 2024 vs. 2023.
Cases
We've helped leading companies achieve digital growth
“We're a seasonal business and we received a budget proposal for what the whole year could look like, which has been really cool for us because it shows that Versano has an excellent business sense and understand what it is we're doing.”
“We're a seasonal business and we received a budget proposal for what the whole year could look like, which has been really cool for us because it shows that Versano has an excellent business sense and understand what it is we're doing.”
Rasmus Aagård Snevagten
“Over the years, it has been a pleasure to work with Versano, as they are extremely passionate and among the most skilled digital marketing strategists we have in Denmark. I can highly recommend Versano and their expertise.“
“Over the years, it has been a pleasure to work with Versano, as they are extremely passionate and among the most skilled digital marketing strategists we have in Denmark. I can highly recommend Versano and their expertise.“
Mette Linneboe Pedersen Byggefakta Group AB
“It works well with Versano, partly because they have a dashboard where you can see how much time they spend. So there may be some months where only two hours are spent, and then you only pay for two hours.”
“It works well with Versano, partly because they have a dashboard where you can see how much time they spend. So there may be some months where only two hours are spent, and then you only pay for two hours.”
Cecilie Lemmeke Madsen Goldschmidt Ejendomme A/S
“ With Versano, we have successfully grown. Before, we had around 50 conversions on average per month on Google Ads. Now, we have around 300 conversions on average per month. So we have been tripling and doubling our conversions every year.“
“With Versano, we have successfully grown. Before, we had around 50 conversions on average per month on Google Ads. Now, we have around 300 conversions on average per month. So we have been tripling and doubling our conversions every year.“
Karolis Bingelis ROBELL
“Versano can help in every way, and that's great. And we've also seen an increase in conversions, which is fantastic. We've also noticed that the phones are ringing a lot more in the departments and that our overall visibility has increased.“
“Versano can help in every way, and that's great. And we've also seen an increase in conversions, which is fantastic. We've also noticed that the phones are ringing a lot more in the departments and that our overall visibility has increased.“
Peter Løwe Norva24
Cases
See our cases with some of Denmark's leading companies within their industry
“We're a seasonal business and we received a budget proposal for what the whole year could look like, which has been really cool for us because it shows that Versano has an excellent business sense and understand what it is we're doing.”
“We're a seasonal business and we received a budget proposal for what the whole year could look like, which has been really cool for us because it shows that Versano has an excellent business sense and understand what it is we're doing.”
Rasmus Aagård Snevagten
“Over the years, it has been a pleasure to work with Versano, as they are extremely passionate and among the most skilled digital marketing strategists we have in Denmark. I can highly recommend Versano and their expertise.“
“Over the years, it has been a pleasure to work with Versano, as they are extremely passionate and among the most skilled digital marketing strategists we have in Denmark. I can highly recommend Versano and their expertise.“
Mette Linneboe Pedersen Byggefakta Group AB
“It works well with Versano, partly because they have a dashboard where you can see how much time they spend. So there may be some months where only two hours are spent, and then you only pay for two hours.”
“It works well with Versano, partly because they have a dashboard where you can see how much time they spend. So there may be some months where only two hours are spent, and then you only pay for two hours.”
Cecilie Lemmeke Madsen Goldschmidt Ejendomme A/S
“ With Versano, we have successfully grown. Before, we had around 50 conversions on average per month on Google Ads. Now, we have around 300 conversions on average per month. So we have been tripling and doubling our conversions every year.“
“ With Versano, we have successfully grown. Before, we had around 50 conversions on average per month on Google Ads. Now, we have around 300 conversions on average per month. So we have been tripling and doubling our conversions every year.“
Karolis Bingelis ROBELL
“Versano can help in every way, and that's great. And we've also seen an increase in conversions, which is fantastic. We've also noticed that the phones are ringing a lot more in the departments and that our overall visibility has increased.“
“Versano can help in every way, and that's great. And we've also seen an increase in conversions, which is fantastic. We've also noticed that the phones are ringing a lot more in the departments and that our overall visibility has increased.“
Peter Løwe Norva24
Experienced SEO specialists
With us, you have one contact person, but a whole team behind you for all your marketing needs.
Meet Alexander. Alexander has more than 7 years of experience with SEO – especially in medium-sized and large organisations. Alexander is the lead on your SEO efforts. He knows how companies use SEO strategically to get real traffic that generates conversions – not just views and clicks.
.
360° SEO
How we work strategically with SEO to help your business grow
Keyword analysis
A good SEO strategy requires great data support. We use keyword analysis to conduct an in-depth analysis of the words and phrases people search for when they're looking for you, your product or your services.
Copywriting
Without texts that resonate with your users and search engines, you will not get any traffic or conversions. We optimise your texts so that they meet users' search intentions and comply with best practice SEO principles.
Technical SEO
A website that isn’t technically sound from an SEO perspective is like living in a house with mold in the foundation. It’s not sustainable in the long run. We ensure that your technical SEO setup is top-notch, giving your website the best possible foundation for attracting traffic and driving conversions.
Conversion optimisation
A website that attracts traffic but doesn't convert is money down the drain. Conversion optimisation is integral to all SEO and marketing efforts at Versano. The measures we take should be reflected in your bottom line. That's why we measure our success solely in terms of leads and sales, not clicks and views.
Speed optimisation
Slow websites and poor page load speeds result in lower conversion rates. Users are not willing to wait. We only develop solutions that don't compromise on load speed. This ensures that your users have a positive experience and that you achieve more conversions.
Local & international SEO
If you are not visible in the right geographical areas, you are potentially losing sales to your competitors. We use a data-driven SEO strategy, targeting your SEO efforts so that your business is always visible in the geographical areas where your customers are searching, whether locally or internationally.
360° SEO
This is how we work strategically with SEO to help your business grow.
Our approach
At Versano, we believe that effective SEO is a strategic and tailored process – not a standard solution. Our team works in a data-driven and transparent manner to ensure that SEO becomes a measurable growth engine for your business. Here's how we structure our SEO work to create long-term results that integrate with the rest of your marketing efforts.
1. SEO audit & technical analysis
We start with a thorough review of your current SEO status. This includes:
- Technical health (crawlability, indexing, speed, mobile-friendliness)
- Structure and quality of existing content
- Backlink profile and domain authority
- Current rankings and keyword performance
The audit forms the basis for a focused effort and identifies both obstacles and low-hanging fruit.
2. Keyword & user intent analysis
We focus not only on keywords, but also on the user's search intent. We map out:
- High-value keywords with low competition
- Search terms that match your target audience's decision-making journey
- Opportunities for long-tail and semantic keyword coverage
The aim is to attract relevant traffic with high conversion potential.
3. Tailor-made SEO strategy & planning
Using insights from the audit and keyword analysis, we develop a holistic SEO strategy that integrates with your overall marketing efforts. The plan covers:
- Prioritising keywords and page types
- Technical and on-page improvements
- Identifying content gaps
- Interaction between on-page and off-page SEO
We ensure that SEO not only creates visibility, but also real business value.
4. On-page & technical optimisation
We then optimise your website so that it performs better in search engines and for users. We work with:
- Meta tags, headings, URL structure and image ALT texts
- Navigation (CTAs), internal linking, and content structure
- Schema markup and structured data
- Improving Core Web Vitals and UX
We combine quick wins with long-term improvements.
5. New content & optimisation of existing content
Good content is the foundation of SEO. We produce and optimise content that:
- Achieve visible placements in Google
- Informs and engages your target audience
- Emphasises your authority and expertise
From primary landing pages to blog posts – everything is tailored to your goals and target audience.
6. Building domain authority & link building
We build your domain authority through strategic link building, including:
- Quality backlinks from relevant and credible sources
- Digital PR and guest posts
- Mentions and citations in relevant media
We focus on quality over quantity and only use transparent and sustainable methods that we know work.
7. Ongoing monitoring & reporting
SEO is an ongoing process. We report regularly and make data-driven decisions based on:
- Keyword development, traffic and conversions
- Use of dashboards and performance tracking
- Adjustments in line with Google updates and new opportunities
We work closely with you depending on your needs and ensure that all SEO efforts are always based on measurable value for your business.
3 reasons why you should choose Versano as your SEO partner
01.
Data-driven SEO that converts
For us, SEO is not just about getting clicks and views. We build bridges between visibility and conversion – and optimise both. We are SEO nerds who take a holistic approach to your SEO strategy by integrating it with your other marketing efforts. We measure only growth and real value for your business.
02.
What you see is what you get
SEO is executed exclusively by senior SEO specialists. You always have direct access to the specialist who does the work – and understands it. You don't just get a partner, but a dedicated team that never promises more than we can deliver. We take a holistic approach to marketing, which means that we only do what creates measurable results for your business – regardless of whether we only handle SEO or several of your marketing activities.
03.
100% measurable results
We adapt to your needs and work processes and are always 100% transparent. Whether you are a small or large team. You decide how much involvement you want in your collaboration with us – and the degree of involvement can always be adjusted. From start to finish. All our decisions and choices are based on measurable results, so you always know what is going on and how things are progressing from day to day.
Ready for an introductory chat?
Ready for an introductory chat?
Book a no-obligation 15-minute conversation - and let's find out if we're a good match. No slides. Just concrete sparring.
At the meeting we will
- Present our approach
- Learn more about your needs
- Turn solution suggestions around
Frequently asked questions
Here you can find frequently asked questions and answers about SEO and Versano. Didn't find the answer you were looking for? Contact us here.
Why choose Versano as your SEO agency?
Versano stands out as an SEO agency by combining performance marketing, B2B experience and transparent reporting. We focus not only on traffic, but on conversions and business results. Our approach is omnichannel, making SEO an integral part of your digital strategy – from awareness to sales.
How does Versano work with SEO?
At Versano, we work holistically and data-driven to ensure that your digital presence attracts qualified leads and creates measurable growth.
What SEO services does Versano offer?
We offer a complete SEO package, including:
- Keyword analysis and competitor analysis
- Technical SEO and Core Web Vitals
- On-page optimisation and content strategy
- Link building and digital PR
- Measurement, tracking and ongoing reporting
All strategies are tailored to your industry and target audience.
How long does it take to see results with SEO?
SEO is a long-term investment. Typically, you will see the first results within 3–6 months, depending on the current state of your site and the competitive situation. At Versano, we set specific KPIs from the outset and keep you updated on developments on an ongoing basis.
How much does it cost to work with an SEO agency like Versano?
The price of SEO depends on the complexity of the task, the number of languages/markets and the level of ambition. At Versano, we offer tailor-made solutions with a focus on ROI and transparency in our collaboration. Contact us for a no-obligation quote based on your needs.
Can SEO be combined with other marketing channels?
Yes, and it should! SEO should work hand in hand with paid advertising (Google Ads, Meta, LinkedIn), email marketing and content marketing. As a performance-focused agency, we ensure that your strategy is omnichannel and synergistic, so that your investments work together towards a single goal.
What is the difference between SEO and Google Ads?
SEO is organic (free) traffic from Google, while Google Ads are paid advertisements. The advantage of SEO is that it provides long-term visibility and credibility, whereas Ads are ideal for quick results and campaigns. We are happy to advise you on how to get the best of both worlds.
Does Versano work with international SEO projects?
Yes. We have experience with multilingual SEO strategies and help both Danish and international companies optimise their visibility across countries and markets. We handle both technical requirements such as hreflang tags and cultural adaptation of content.
How do you follow up on your SEO efforts?
We work with live dashboards, monthly reports and frequent status meetings. You gain insight into everything from traffic and rankings to leads and business results. Our approach is based on transparency and close collaboration, so you always know what you are getting for your money.
Can you take over an existing SEO strategy?
Yes. We can both evaluate and optimise your current SEO efforts. Our team will conduct a thorough SEO audit and provide specific suggestions for improvement based on your goals and previous experience.
Book a 15 min. non-binding meeting 
Give us a call